Built, Ran, and Closed the Pipeline for a Leading EVV Software Company
When I started with an EVV software vendor, I was hired to simply book a few demos each month. Over time, my role expanded into leading the entire sales cycle from prospecting to closing deals. I eventually served as VP of Sales, managing every part of the process: • Generating leads • Crafting outreach • Scheduling qualified demos • Following up • And closing deals. All the CEO had to do was show up for the demo. Delivered 10–12 qualified demos per month
Personally handled post-demo follow-up and conversions.
Maintained pipeline and CRM across hundreds of accounts
Led sales efforts for 3+ years, results-driven, not theory
An EVV software vendor came to us frustrated.
They had poured money into Google Ads, flown to conferences, and met agency owners face-to-face, but still couldn’t generate enough demo calls to grow their sales. Leads were scattered, expensive, and unreliable. That’s when we stepped in. Instead of relying on costly marketing or in-person efforts, we built a cold outreach engine using LinkedIn, targeted emails, and follow-up calls, focused specifically on the right decision-makers at home care agencies. Within weeks, the results spoke for themselves: We ramped up to 3–4 qualified demos per week, 10+ demos booked in the first 6 weeks. Consistent 20%+ reply rate from outreach. Their sales team finally focused on closing, not chasing.
What didn’t work with ads and handshakes worked with precision outreach. That’s what we do best.
Helping a Healthcare SaaS Vendor Reach New Markets. A healthcare software vendor needed reliable contact data to expand their outreach across multiple states. We shared a curated list of over 20,000 home care agency contacts, including decision-maker names, job titles, emails, and phone numbers, organized by geography and agency type. Provided campaign-ready contact data, helped the client reduce manual list-building time supported outreach in several new regions. Having the right list helped them move faster and reach the right people more efficiently.
From Cold Start to 10–12 Demos/Month
A tech startup didn’t have the budget or team to hire full-time SDRs, but they still needed demos on the calendar.
We acted as their outsourced sales engine: writing copy, sourcing leads, sending follow-ups, and scheduling qualified calls. No fluff. Just real conversations.10–12 qualified meetings booked monthly, Weekly reports, and pipeline tracking
Saved $7K+ per month vs. hiring in-house. Lean teams need smart systems. We built one that performs.